Clean

Identify and clean more problem records

The software that does the best job of finding data is also the best software to clean it.

Data quality problems, especially duplicates,  don't happen by accident: they happen because inconsistencies in related records fool conventional software into thinking they represent unrelated entities. Sometimes these inconsistencies happen because of an error somewhere in the process. Often, however, they represent natural differences that humans see right through...but which confuse computers: nicknames, inconsistently formatted addresses, simple typos or transpositions.

Netrics is different: the Matching Platform automatically perceives similarity much the way humans do. Out of the box, it matches information that is similar, even if it isn't exact. It comes up with more candidate records which might be duplicates, and scores them more accurately. You can decide how much you want to automate the process, and can even "train" the system to discriminate duplicates automatically based on examples of how your own experts do it. There is no complex rules base to build or maintain, yet Netrics has been proven to do a better job than even probabilistic matching software which requires much more effort to deploy and optimize.

The bottom line: clean data more effectively with fewer mistakes and less need for manual intervention.